Studies & Research
Earlier this year, Northwestern Mutual conducted a survey of high-net-worth individuals (HNWI) and ultra-high-net-worth individuals (UHNWI) to gauge their sentiment around investing and financial planning. The results are captured in an infographic demonstrating Northwestern Mutual’s expertise with the HNW market.
The 2021 Planning & Progress Study, an annual research study from Northwestern Mutual, explores U.S. adults’ attitudes and behaviors toward money, financial decision-making, and the broader issues impacting people’s long-term financial security.
The 2020 Planning & Progress Study, an annual research study from Northwestern Mutual, explores U.S. adults’ attitudes and behaviors toward money, financial decision-making, and the broader issues impacting people’s long-term financial security.
In 2020, the Long-Term Care Group, Inc. conducted customized Cost of Care research on behalf of Northwestern Long-Term Care Insurance Company. Cost of care information was obtained from a representative sample of 6,000 nursing homes, 10,000 assisted living facilities and 10,000 home care providers across the U.S.
In 2019, Northwestern Mutual commissioned a “Psychology of Passion Spending Study,” a survey of 2,301 participants in the U.S. aged 18 and older in the general population. The study explores U.S. adults' attitudes and behavior toward saving for financial goals they are passionate about.