Studies & Research

Northwestern Mutual explored Americans' attitudes and behaviors toward finances and planning. The research was conducted in January 2015 and surveyed more than 5,000 U.S. adults aged 18 and older.

Northwestern Mutual sponsored an online study to examine U.S. adults’ perceptions of their personal, family, career and financial success. This study surveyed a random sample of 1,513 U.S. adults. Results were weighted as needed to parallel U.S. Census proportions for education, age, gender, race/ethnicity, region and household income.

Northwestern Mutual again explored the state of financial planning in America today to obtain insights into people's attitudes and behaviors toward money, goal-setting and priorities. The 2014 study surveyed nearly 2,100 American adults 18 or older.

Northwestern Mutual sponsored a study looking at how prepared Americans are when it comes to long-term care planning. The study surveyed more than 2,000 American adults 18 or older.

Northwestern Mutual sponsored a study exploring the state of planning in America today that provides unique insights into people’s current attitudes and behaviors toward money, goal setting and priorities. The study surveyed more than 1,500 Americans aged 25 or older. (Conducted 2013).